Why a Good Brand Strategist is like a Good Doctor…
Oct 16, 2020
This is a big idea i’ve taken away from learning about branding, strategy, and design in the past few months. It fits into an analogy I came up with (while listening to Douglas Davis’ lecture from AIGA Charlotte AIGA Eye on Design )…
Being a good brand strategist is kind of like being a good doctor: A client presents you with ‘symptoms’ and problems with their company and then…
